Real Estate Research & Consumer Market Research
REAL ESTATE RESEARCH
Concentrating on competitive analysis, we gather and assess local benchmarks such as market rents, room rates, occupancy levels, sales performance, new housing starts, job growth, and other key metrics to develop a comprehensive view of the prevailing landscape and the emerging trends that support the predictive modeling necessary to lead the market, set the market, and make the market rather than following the market.
CONSUMER MARKET RESEARCH
A key specialization of J. Richard Hill & Co. is our consumer segmentation studies conducted in partnership with the leading US data collection sources. By geofencing locations and probing household demographics, lifestyles, and life stages down to a small block level and then searching for commonalities in consumer behavior we are able to touch the pulse of the market to create consumer focused project programs, vision plans, brand narratives, and pre-design merchandising strategies.
